Outsourcing to your Malaysian marketplace Revenues from the Malaysian IT/ITeS outsourcing business are anticipated to touch $1.1 billion in 2009, in accordance with a joint publication by Outsourcing Malaysia and ValueNotes. The company is expected to grow at a CAGR of 15% to reach $1.9 billion by 2013. At this time, IT outsourcing companies in Malaysia have a increased share from the general outsourcing marketplace, followed by BPO providers; whilst expertise services outsourcing, nonetheless in its nascent stage, consists of a smaller share.
Authorities assistance, domain understanding and small business experience in BFSI, oil & gas and logistics has benefited the growth with the Malaysian outsourcing enterprise. Moreover, Malaysia?s multi-cultural and multi-lingual capability is attracting organization from Asian markets like China, Japan, South East Asia and the Middle East. According to Arun Jethmalani, CEO, ValueNotes, ?Firms inside the BFSI, oil & gas and logistics sectors, which had set up operations in Malaysia decades ago, are leveraging the country?s multi-lingual ability and domain expertise in these verticals to set up IT and BPO centres in Malaysia.?
Malaysia has been recognized as one of the preferred destinations for
outsourcing, however it faces some challenges. ?One of the major challenges for your Malaysian outsourcing marketplace is to overcome constraints with regards to scalability. The total number of employees inside the market is roughly comparable to the number of new hires by a leading Indian IT outsourcing service provider,? says Suheil Patel, analyst and co-author of the report. Employee costs, too, are 15% to 20% elevated when compared to other popular destinations like India.
1 with the key concerns for that outsourcing business in Malaysia is the need to move up the value chain to offer high value firms as opposed to highly commoditized services in IT or BPO. Says Bobby Varanasi, an outsourcing consultant, ?Strand Aerospace Sdn Bhd is a prime example of a Malaysian business moving up the value chain in outsourcing. The corporation specializes in computer-aided stress testing for engines of Boeing and Airbus.?
Finding its own niche will be critical for thatbusiness to sustain its growth. For example, a majority of the local Malaysian service providers serve the Asian and the Middle East markets. They are well poised to address the outsourcing opportunity in Islamic banking providers from these markets. ?Malaysian enterprises have started to focus on delivering organization value to their clients through packaging of ITO, BPO and KPO. This should and will be one with the ways forward to differentiate Malaysian businesses from others,? said CEO of Cuscapi Berhad.
"Despite the challenges, our research has identified a multi-pronged and focused strategy for Malaysia to capture the burgeoning global outsourcing opportunities," said David Wong, PIKOM and Outsourcing Malaysia Chairman. "To sustain growth, Malaysia needs to carve its own niche that fits its strengths. For instance, Malaysia has become 1 with the preferred destinations to offshore services for organizations within the Middle East, especially in key sectors such as oil and gas and Islamic finance. And we do need to further build on this. Much more importantly, we should also focus on our cultural and language strengths to cater to Asian markets in selected areas," he explained.
With consolidation and collaboration at the service provider?s end and strong initiatives through the federal government for your outsourcing company, Malaysian service providers will receive increased recognition in the global markets. However, given the challenges, providers will find it difficult to make a significant dent in the outsourcing marketplace. Considering the scale, a focused approach backed by the federal government and industry initiatives will drive the success of the Malaysian outsourcing organization inside the long term.
The report titled ?Outsourcing in Malaysia: Scaling New Heights?, a joint publication by Outsourcing Malaysia and ValueNotes, presents the competitive landscape of service providers within the Malaysian outsourcing business. It characteristics in-depth insights and analysis, including the competitive standing of Malaysia as an outsourcing destination, and future trends and challenges faced by the organization.
About Outsourcing Malaysia
Outsourcing Malaysia (OM) is an initiative with the Malaysian outsourcing market and a chapter of PIKOM. With help from its institutional partners, the Multimedia Development Corporation (MDeC), and senior leaders through the global services marketplace, this outsourcing consortium aims to promote the capabilities and competencies from the Malaysian outsourcing organization.
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